Over the last few years, organic food has steadily gained in popularity. Just about every food now comes in an “organic” variety – from green beans to frozen waffles. But you might be wondering, “what’s all the fuss about?” Well, here’s the dirt on what it really means to “go organic.”
“Organic” Defined
In a nutshell, foods are considered “organic" if they are grown and processed without the use of synthetic fertilizers, pesticides, genetic engineering, growth hormones, irradiation and antibiotics.
Organic produce is grown without the use of pesticides and synthetic fertilizers. While organic meat, poultry, eggs and dairy products come from animals that are given no antibiotics or growth hormones.
Organic farmers are also dedicated to conserving water, soil and energy in their agricultural practices to help preserve the environment for future generations.
Is Organic Better?
The USDA makes no claims that organically produced food is safer or more nutritious than conventionally produced food. Organic food differs from conventionally produced food only in the way it is grown, handled and processed.
However, recent studies have shown that on average organic food contains more nutrients than non-organic food. That’s because in conventional farming, fertilizers are used to speed up growth rates, which can change the structure of a plant and result in the plant containing more water – and fewer nutrients. But in organic farming, produce grows in naturally nutrient-rich soil. The lower water content could also explain why some people think organic food tastes better.
What to Look For
If you think organic products are for you, here’s how to recognize them in the store.
When shopping for organic items, first look for the USDA organic seal. Organic producers can choose to place it on products that are at least 95% organic.
Products labeled as "100% organic" must contain only organically produced ingredients. While products labeled just "organic" must consist of at least 95% organically produced ingredients.
Lastly, processed products that contain at least 70% organic ingredients can use the phrase "made with organic ingredients.”
We offer two store brands that include natural and/or organic items. Our Naturally Preferred brand is found in the Natural Foods Department, and all its items are either natural or organic.
And in the conventional grocery aisle, you can find a variety of Private Selection items that are organic.
Organic vs. Natural
Just don’t confuse products labeled “natural” with products labeled “organic.” The words “natural” and “organic” are not interchangeable. The food industry uses the term "natural" to indicate that a food has been minimally processed and is preservative free. Only food labeled "organic" has been certified as meeting USDA organic standards.